New to New York City, Alice will not let her mid-western naivete hold her back from achieving her dreams of becoming a professional photographer. She uses her one connection, her late mother’s old friend, to find her first job, as assistant to the newly appointed Editor-in-Chief, Helen Gurley Brown, and cannot believe her luck. She is immediately thrown into the deep end, as the magazine and its funders have predicted utter failure. But Gurley Brown, in spite of her own behind-closed-doors self-doubt, has radical ideas that may change the magazine forever.
While Alice’s character is fictional, Helen Gurley Brown’s is not – and this story is based on her dramatic rise from author of a fairly controversial book to the savior of Cosmo Magazine. Apparently, Cosmo’s roots were much more literary, with major authors contributing stories and early chapters of successful novels. Just before Gurley Brown arrived, however, it had sunken to a paltry readership and teetered on closing. Gurley Brown brought a new slant to the magazine, appealing to the young, independent working woman, but with the goal of enabling her to be able to make herself more appealing to male partners. And while this did not sit well with many in the women’s movement (this was the 60’s after all), it did strike a chord in enough women to turn the magazine around in quite a dramatic way.
Even while we might guess the ultimate outcome of the story, the telling is excellent. The characters are interesting, multifaceted and just fun to read. And our heroine, Alice, always loyal and true, simultaneously grows stronger and bolder over every page. We root for her, cry with her, and celebrate her success.
It’s a great historical fiction novel that celebrates the 1960’s and the women’s movement, in all its contradictions, messiness, and glory.
kindread spirits 